Publications
La fabbrica del filo nell’ovest Bresciano
ieri la seta, oggi il cotone e le fibre man made
by Marino Gamba and Francesco Ghidotti
Publishing project sponsored by Filmar S.p.A. on their 50th anniversary in business
IBBN 978-88-8486-380-5 | July 2009, Edition I
Content design and graphic design: Archimedia multimedia communication
Printed in Italy by La Compagnia della Stampa. Roccafranca (Brescia)
When important goals are reached, it is not only right but also imperative to commemorate the event: it is a significant anniversary or the achievement of substantial production or business goals. This is particularly true when both types of goals are reached, as in the case of Filmar. We want to highlight, even with some pride, the social and economic importance built over half a century - with passion, commitment and tenacity.
When it seemed that the spinning of cotton was irreversibly destined to decline, we showed that this was not the case. This was thanks to the dedication and trust of two generations of entrepreneurs who always believed in the business, even in times of crisis. New horizons have been opened by Filmar. The company has been able to carve out important areas in the domestic and international arena, in a difficult area marked by fierce competition fueled by globalization.
Special thanks and recognition must first go to Louis Marzoli, the founder of Filmar, who for nearly four decades firmly guided the company. Overcoming the difficult times at the start up, it was thanks to the tenacity and lucid vision of this man that the company was consolidated, thus opening the door to success today.
The fifty years at Filmar have given us the opportunity to tell the story of our yarn factory, starting from the direct testimony of an entrepreneur, his biography, and the history of his company.
The authors Marino Gamba and Francesco Ghidotti
The cotton philosophy
Publishing project promoted by Filmar S.p.A.
Content design and video editing: Archimedia multimedia communication
Printed in Italy at Marinimedia, Milan
The vocation of a company to the most basic fibers - cotton - selected in its most valuable variety: 100% Egyptian cotton. From the plantations in the Nile Delta, to the process of finishing the raw material, the experimental research on the new types of performance of yarn and new visual and tactile appeal, this presentation is offered in a corporate video through images, and narrated by the extraordinary voice of Luca Ward.
